Essential skincare routine: where to start, morning and evening
Editorial review: · WAI LAB
Essential skincare routine means building a manageable daily foundation. This guide is for beginners choosing a cleanser, moisturiser and sunscreen without buying a long sequence of products. Catalogue examples illustrate each function; you can keep products you already enjoy using.

Check what you already own
Sort your current products by function. There is no need to replace a suitable cleanser or moisturiser just to follow a guide. Note what is missing and how much time you want to spend. Compare the cost of the item you need in the same size, rather than adding up every example on this page.
Morning: keep the sequence short
Start with water or a gentle cleanser as needed, then consider moisturising and sun protection. The AAD recommends broad-spectrum SPF 30 or higher. A moisturiser with SPF can combine functions when used according to its protection instructions and quantity. Layering two creams is not compulsory. Reapply during exposure and after swimming or sweating as directed.
Sources: American Academy of Dermatology — Skin care on a budget
Evening: cleanse, then moisturise
Remove the makeup and products worn during the day. Follow the cleanser instructions, rinse if required and apply moisturiser. A second cleanser is not obligatory for everyone: it depends on what you need to remove. If you use prescribed treatment, follow your clinician’s sequence instead of changing it to match a general guide.
Sources: American Academy of Dermatology — Order of application
Choosing the catalogue examples
CeraVe Hydrating Cleanser illustrates cleansing. Oil Control Moisturising Gel-Cream is an option when that texture suits your preferences, not a universal choice. The SPF 50 facial moisturiser illustrates daytime care. Open the profiles to check formula and size before choosing; a product’s role and your personal preference are separate considerations.
Sources: CeraVe — Detergente Idratante · CeraVe — Crema Gel Idratante Anti-Lucidità · CeraVe — Crema Viso Idratante SPF 50
When to add another step
Serum, toner and eye cream can meet particular preferences but are not a compulsory shopping list. Define what you want an extra step to do first. Introduce one new product at a time so it is easier to assess your experience. For persistent irritation or skin concerns, stop the suspected product and seek professional advice.
Products, sizes and affiliate prices
Choose the steps you need. Alternatives and sizes are not extra products to layer. WAI LAB may earn a commission from these links, without additional charges applied by WAI LAB. The comparison covers affiliate retailers, not the entire market.
CeraVe Detergente Idratante
Morning as needed · evening
An example of a rinse-off cleanser. Check the pack instructions.
Ingredients and full profile ↗- ClubfarmaSize: 236 mlPrice updatedObserved:€10,33Visit retailer
- FarmaErmannSize: 236 mlPrice updatedObserved:€10,81Visit retailer
- FarmaErmannSize: 473 mlPrice updatedObserved:€12,90Visit retailer
- ClubfarmaSize: 88 mlPrice updatedObserved:€7,40Visit retailer
- ClubfarmaSize: 473 mlPrice updatedObserved:€14,18Visit retailer
CeraVe Crema Gel Idratante Anti-Lucidità
Evening · morning as needed
A gel-cream option; choose texture for comfort. It does not replace sunscreen.
Ingredients and full profile ↗- FarmaErmannSize: 52 mlPrice updatedObserved:€17,37Visit retailer
CeraVe Crema Viso Idratante SPF 50
Morning
SPF 50 moisturiser: a daytime option, applied and reapplied as directed.
Ingredients and full profile ↗- ClubfarmaSize: 52 mlPrice updatedObserved:€16,75Visit retailer
- Fragrance.comSize: 52 mlPrice updatedObserved:€18,43Visit retailer
Prices refer to the observation date shown. Expired prices are hidden. Check current availability, final price and delivery costs at the retailer.
Frequently asked questions
Do I need every product shown?
No. These are examples by function. Keep suitable products you own and buy only what you need.
Can a short routine be enough?
A simple sequence makes the basics easier to maintain. The number of bottles does not measure results.
Why do prices differ?
Each offer identifies retailer, size and observation date. Check delivery and final conditions at the retailer.
Explore the WAI LAB routine tool ↗
Put the guide into practice
These profiles illustrate the checks described above; they are not a ranking or a claim that the products are interchangeable.
- CeraVe Detergente Idratante · 236 ml
- CeraVe Crema Gel Idratante Anti-Lucidità · 52 ml
- CeraVe Crema Viso Idratante SPF 50 · 52 ml
Explore ingredients
More product profiles to explore
Explore these profiles to apply the guide’s comparison criteria. For routines, choose the steps that suit your needs rather than adding every listed product.

